David Nowak.
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FAQ

Which AI tool should I use?

Updated Aug 2026 · 3 min read
Straight answer: pick the tool that fixes your most annoying recurring task — not the buzziest one. Start free, test it on that one job for two weeks, and only pay once it earns its keep.

Here's why most tool-picking fails: owners start from the tool and work backwards to a problem. That's backwards. Start from the problem — the weekly task you dread — and match a tool to that. Everything else is noise.

How to actually choose

A quick map

Everyday writing
Start here

ChatGPT or Claude for emails, posts, outlines, summaries. Free tiers are enough for most.

A specific job
Only if it earns it

A specialized app for your one painful workflow — bookkeeping, proposals, support. Pay when it saves you real hours.

Private data
Different rules

If it touches customer or financial data, choose a tool that runs on your own machines — not a shared cloud tool.

Key point — One tool doing the task you hate beats four tools doing nothing. Choose the problem first, then the tool.

I'm David. I build AI that keeps your data yours.

David Nowak

Twenty years building software for businesses like yours — cloud tools when they fit, your own machines when the data demands it. Four ways to work together: a session, a scoped project, a standing second opinion, or just an email.

Work with David

"Most companies are selling you fear and complexity. He cuts through the bullshit and just fixes things. That's what partnership looks like."
Jim · Owner, media production company · more testimonials